Today was my last day working at Hotwire and 33 Digital. This friday I am launching a new agency called Battenhall. Exciting times.
My eight years here at Hotwire and 33 Digital have been epic. I have had the good fortune of being able to set up a social media agency and work in an integrated way on global, traditional, digital and social media briefs. And most recently as UK CEO, do a lot of business management. It will be very sad to leave these fond memories behind. But I am excited about what lies ahead.
Battenhall will be a communications agency for the social media economy. I feel strongly that the agency model and how organisations try to manage the media and their own brands is ripe for disruption. So I am going to be building an agency that is set up to thrive in this new era - an era that is here to stay. A business that will, I hope, be the next great agency.
Thank you for your support so far. I hope it will continue for the next chapter.
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