I just tried filling out a survey sent to me by Julia Hood, the editor in chief of PR Week. It's a survey into the attitudes of bloggers vs journalists and it's getting published in PR Week magazine in March.
One problem though. The first question asks your primary job: something like "print media, online media, broadcast media, blog, other"
Well I'm not a journalist. For this exercise I suppose I'm a blogger. But I'd guess 99 per cent of bloggers, their primary job is not being a blogger. Blogging is just something they do - like posting on Facebook or whatever. So of course I fit into 'other'. That's when computer says no. Apparently unless you're a journalist, then your first job has to be your blog to take part in the survey.
Anyone else think this is going to skew their results a little?
Indeed. It's not a 'PR survey' trying to generate a pre-determined story by asking leading questions by any chance is it?
Posted by: Chris Reed | January 17, 2008 at 10:44 PM
Hi Chris. I actually think they'll simply get dud results and nobody answering as blogger.
Posted by: Drew | January 17, 2008 at 10:48 PM
A missed opportunity perchance?
Posted by: John Hood | January 17, 2008 at 10:54 PM