Jeremiah Owyang at Forrester (I heart them) has written a great post on how social networking sites are trying to balance the need to sell advertising space with the power personal referrals have on someone's desire to but a product or service. In other words, we trust word of mouth more than ads, so let's look at how social networks can be a more powerful marketing tool.
About this blog
- My day job - I am founder of Battenhall, communications agency for the social media economy.
Contact
About Drew Benvie.Email to get in touch or to call me, I'm in our London office.
Subscribe to this blog
Recent Comments
- Dom Burch on Keynoting SAScon: the future of PR
- Chris Norton on Help Battenhall find a new London HQ
- Theredrocket on David Karp, Ev Williams, the 'antischedule' and the future of work
- Chris Norton on Two months in at Battenhall
- Matthew Scott on Hacking Vine: How to embed a Vine video on to your website
- Paula on Hacking Vine: How to embed a Vine video on to your website
- Jennifer on Hacking Vine: How to embed a Vine video on to your website
- Robin_Red on Hacking Vine: How to embed a Vine video on to your website
- Moira on Hacking Vine: How to embed a Vine video on to your website
- Drew on Hacking Vine: How to embed a Vine video on to your website
Recent Posts
- Battenhall is two - looking back and what lies ahead
- Macbook Air tip: how to cool it down, quieten and make its battery last longer again
- Keynoting SAScon: the future of PR
- Help Battenhall find a new London HQ
- Digital disruption and a tale of two WPPs
- Introducing the social casino experiment
- Battenhall and workplace innovation in the Financial Times
- David Karp, Ev Williams, the 'antischedule' and the future of work
- Two months in at Battenhall
- Battenhall's new clients, social media training and other news
« Fake-named bloggers kicked off Facebook. Guido and TWL next? | Main | More on fake names »
November 07, 2007
Comments
The comments to this entry are closed.
Thanks Drew, your encouragement really is helpful!
Posted by: Jeremiah Owyang | November 07, 2007 at 10:52 AM
Say hi to Charlene for me Jeremiah. You two are proper bo.
Posted by: Drew | November 07, 2007 at 10:23 PM