Quaking in by boots just a little as I'm heading up to Manchester this evening for my first conference keynote talk. I'm opening up SAScon (Search, Analytics & Social Conference). It looks to be a pretty interesting event, as the convergence of disciplines and skills is exactly what the future of PR is about. And social is obviously my focus.
Other speakers I'm really looking forward to catching up with include Dom Burch, head of social at ASDA, Robin Wilson of McCann Erickson, Andy Barr of 10Yetis, Rob Brown of Rule 5 and Phil Mackechnie of Moneysupermarket. And of course all the people that I haven't yet met or connected with online - apparently the day is sold out.