With plenty of inspiration from some super-fit colleagues, I launched a new initiative last week at work. It's Quantified Self for digital health time here at Hotwire and 33 Digital. We'll be giving all staff access to some of the easiest to use and flexible body data technology, subsidising it then doing some cool stuff with what we find. My company blog post is here, and some media feedback so far here and here.
I've personally spent time and money figuring out how to get the most out of self-tracking technology, and there's a ton of enthusiam around the office, both for the digital innovation and for the health kicks. Watch this space for how it all comes along.

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