With the news agenda for the PR industry this week being dominated by The Independent's 'sting' on Bell Pottinger, it might be of use to some comms practitioners to brush up on the user manuals - in particular for Wikipedia.
Whilst a great deal of best practice in social media is common sense to those that live and breathe it, the following essential reading I'm sure will come in useful to many. Here are the best practice guidelines developed for social media and Wikipedia from the CIPR, ASA and Wikipedia itself.
1. CIPR Social Media Best Practice Guide
2. ASA's CAP Code document on extending the digital remit
3. Wikipedia's own policies and guidelines
If anyone else finds other sources of guidance useful, do let me know and I'll post up here.

Hi Drew,
A couple more resources are:
It's important that people read instructions, policies, guides, essays, etc. directly from Wikipedia, because the knowledge level within the PR community isn't adequate.
-David King
Founder, Wikipedia Ethics LLC
www.wikipediaethics.com
Posted by: David King | January 16, 2012 at 06:54 PM