The time of year has come around again to look ahead and plan for the coming 12 months. Plan for our clients, for our own business and - the most exciting bit as a consultant - for how we think the media landscape will change.
This is the third year that we at 33 Digital, and this year more broadly across Hotwire, have written down our thoughts on the major trends of social media and dgital marketing for PR and comms (here is last year's report).
The report is based on our team's experiences and based on social media as a day job, where we see things going and how we think the trends can be harnessed. The full report is free to download here and you can read it in full below.
Social search has an important influence Drew.
And what makes social media so good is that it’s full of opinions, ideas, and suggestions. With companies developing sites helping you share purchases with friends, or flag a holiday destination and ask for recommendations, social search is going to be a big player in 2012. Make sure you’re interacting with your leads. If they are social searching, make sure you are too.
Posted by: Quantum SEO Labs | January 11, 2012 at 04:47 PM