Today I had the pleasure of doing a talk at #TwitterConf - a conference for communicators all about Twitter. My talk was about how Twitter has impacted PR and what the future holds. My hypotheses:
Twitter is not a destination - it's a gateway to the rest of the web
Old PR will die out and a new set of skills and practices emerge
[and I lay out a framework and a mechanism that I use, which I think will be part of the future PR person's essential toolkit]
Here are my slides from today, hope you enjoy:

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