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February 19, 2010


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I think the "People just do [usual social networks]" argument is dangerous.

Whilst it is true today who says it will be true tomorrow for the new breed of social media platforms.

Just look at Google Buzz. Yes it has millions of users but how many customers (and we should call them customers) will be turned off by the privacy concerns and issues that have blighted the service since it launched.

Right now privacy isn't turning people off using existing social networks but it is becoming a major factor for new platforms that will effect user adoption.

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