Hugh Mcleod was talking about a new book out from Seth Godin called The Dip. I checked it out on Amazon as I hadn't heard of it before. It seems to be about looking at how you focus on the next big thing, and how to get out of the 'dip': "According to bestselling author Seth Godin, what really sets superstars apart from everyone else is the ability to escape dead ends quickly, while staying focused and motivated when it really counts."
Seth's been prominent in the blogosphere with his revious books, especially Small is the New Big. The Dip features artwork from Hugh Mcleod (here). I'm not sure if I'll buy it. I kind of get what it's saying just from looking at the blurb. But I'll wait and see who else starts talking about it first.