Random House sent me a copy of the coffee table business book Life's a Pitch earlier in the year. I'm ashamed it's taken so long for me to write up a review of it, but here it is.
Now, I write about PR, so the first thing I noticed was how well the review process had been put together for a social media audience.
I was sent some YouTube footage (the book has its own channel on http://www.youtube.com/lifeisapitch), pics of the book, and shots of the authors. All as links. Very blog friendly! The website for the book's really thorough too, so I had plenty to sift through before the book even arrived.
The book itself is like coffee table business etiquette reading. I wouldn't stick it in my bag. But it stays firmly on display on my desk. It's one of those you can judge it by its cover and flick through to find some interesting content. It's a nice little package. It's red, chunky and got lots of bullet points.
So all in all, very nicely PRd and a nice book to have lying around your office. A recommended buy. To grab a copy check out its site where you'll see its doing pretty well in the proper book review media :-)
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