The Guardian says today, "after the success of MySpace, Bebo and Youtube, Second Life is fast becoming the hottest thing on the Web." This two-page feature on Second Life sees veteran editor Vic Keegan take on the persona of Victor Vezina (and he looks pretty much like the real thing). This week we also see a six-page feature in Wired on Second Life (you'll have to wait a while for the online version. And Sun Microsystems has just announced it's going to be holding press conferences in Second Life. Two weeks back BBC Breakfast did a special feature on Second Life. It certainly has the media's attention.
I'm looking forward to seeing what will happen when it really takes off and more communities, businesses and, well, people I know, basically, get on there, and we can see what happens when a critical mass hits a new kind of online platform like this.