Robert Scobles just took a phone call from the CEO of Edelman. Richard Edelman got Scobles to say the following:
"[Richard Edelman] says 'this should not have happened.' He also said he didn’t respond until he had all the facts, which is why both him and Steve Rubel hadn’t responded until now. Now that he has, he says that they didn’t do a good job here and he’s working to educate his staff so this doesn’t happen again.
This is about the disastrous blogging campaign of Edelman on behalf of Walmart. Robert Scobles originally said: "If you don’t disclose you’re being paid to blog, you’re gonna create a mess, like Edelman and Walmart did."