About this blog
- Check out the launch of our new agency
Contact
What's the blog about etc.Email to get in touch or to call me, I'm in our UK office.
Finalist: Best PR Blog at the Business Blogging Awards 2005Read Drew writing on
Recent Comments
- zhangyunxiang on Review of new live mobile video social media site, Qik
- online pharmacy on Twitter-focused marketing agency launches
- mike on Google stealthily launches public comments on search results - what it means to brands and consumers
- Steve on Facebook and Twitter ramp up URL management
- life experience degrees on One of 'those' jobs... Facebook hiring a UK PR manager in London
- dissertation examples on 4Chan vs Twitter: what happened when 4Chan took a mini swipe at Twitter
- Drew B on How I read my feeds
- Michelle Goodall on How I read my feeds
- Dirk Singer on Twitter's new 'followers' page reveals how spam-filled the community is
- segat1 on Twitter's new 'followers' page reveals how spam-filled the community is
Disclaimer
- This is a personal weblog. The opinions expressed here represent my own and not those of my employer.
« How to rip off for better buzz | Main | Probably the least insightful article on blogging ever written »
September 18, 2006
TrackBack
TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d8341cb1de53ef00d83466f94269e2
Listed below are links to weblogs that reference The Sun goes Web 2.0:
Comments
Verify your Comment
Previewing your Comment
This is only a preview. Your comment has not yet been posted.
As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.
Having trouble reading this image? View an alternate.
Subscribe to updates
Drew is managing director at new agency 33 Digital, based in LondonSubscribe to this site by email or RSS
This is my personal blog and does not reflect the views of my company or clients.
Recent Posts
- 4Chan vs Twitter: what happened when 4Chan took a mini swipe at Twitter
- Twitter's new 'followers' page reveals how spam-filled the community is
- Thoughts about what good looks like and isolating buzz
- Digital Britain report - the impact on our industry
- Those caffienated little monkeys
- Facebook and Twitter ramp up URL management
- What qualifies as news? Wikipedia content's entry into the news agenda
- links for 2009-06-09
- Essential viewing: how to handle an interview under fire. The Mandelson Vs Marr show
- links for 2009-06-07
Whilst I have never been a fan of The Sun it must be said that its online section has always been fantastic. It can be (rightfully) argued that The Guardian is the more innovative and intelligent, but The Sun’s mass market appeal cannot be underestimated when considering its effect on online news and the way the general public consumes it. ‘Experts’ continuingly comment on the death of old media (not to mention PR, advertising, family, society in general, etc) but The Sun’s site shows how both traditional print and online news can co-exist and even complement each other, not just appealing to informed readers who are well aware of the intricate nuances of the internet (i.e. Guardian readers), but also to those that may not usually look on the internet for their information. It may be true that the BBC’s online and offline news has successfully done this for years, but the Sun shows that it is also viable from a business perspective. Also, no other news site has Deidre’s Video Casebook – I do hope the acting is ironic.
Posted by: Stephen Waddington | September 18, 2006 at 01:53 PM