The latest in a series on CEO guides to technology in Business Week, the magazine has published a piece on social networks. It's a great article that explores all the main business reasons for using social networking, from hunting for clients, to luring ex staff back to your fold.
Many companies are turning to social networks and related technology to stay in touch with former employees. Consulting firm Deloitte strives to maintain ties with ex-workers and has had a formal alumni-relations program for years. It bolstered those efforts earlier this year, tapping business networking services provider SelectMinds to launch an online alumni network.
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