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« PR moves | Main | US geeks on football »

June 05, 2006

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Any big PR cock up up FIFA or UEFA make doesn't surprise me any more. This is just another example of their money-uber-alles approach.

The fact that real fans can't get tickets for the World Cup (cos the sponsors have got them all) just shows how detatched they really are from the audiences they serve. We may be at the end of a long chain, but supporters are the ultimate source of their income. But do they care? Do they b*llocks.

But that's football nowadays (sigh)

It's great being a lazy consumer. First off, I don't watch sports. Second, now I have a reason not to. Thanks to FIFA lawyers I have an excuse not to give them money. I wonder if Sony'll figure out why I don't buy records?

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