Reuters is reporting that a new service called BlogBurst is launching Tuesday. BlogBurst will give newspapers content from 600 bloggers, "further blurring the lines that divide blogs and mainstream
media." It basically sounds like a newswire from blogs for the press.
Newspapers are looking to BlogBurst to provide expert blog commentary on travel, women's issues, technology, food, entertainment and local stories, areas where publishers may not have dedicated staff, Pluck Chief Executive Dave Panos said.
More on this from Forbes and Marketing Vox. Technorati Tags: blogbuzz
Damn! I have a software product in development that would do this arther well... *! *! *!
Posted by: David Phillips | April 11, 2006 at 08:20 PM
There is an interesting article over at Emory University that talks about how newspapers can survive including innovative use of blogging content.
However I suspect that most newspaper managers will use this service for all the wrong reasons. Rather than looking to engage lost readers, instead as a provider of cheap content that will allow them to get rid of more staff to the point that publishing and news become divorced.
Posted by: renaissance chambara | April 13, 2006 at 10:57 PM
I totally agree RC. Blogs will be used as content feeds and that means less journalism.
Posted by: Drew B's take on tech PR | April 13, 2006 at 11:11 PM