On Friday a PR / Blogging conference took place in Sunderland. It was opened by CIPR President-elect, Tony Bradley. Speakers included Microsoft PR man Tom Murphy, Sunderland Uni's Philip Young, PR blogger Elizabeth Albricht and UK Tech PR man Stuart Bruce, and Amsterdam-based comms blogger Neville Hobson. Here's the agenda - some interesting topics like how blogs are changing PR.
Neville Hobson does a great review of the conference, points to a nice slide (on PR Blogger's Flickr) by Tom Murphy to illustrate the lifecycle of PR tools, with RSS, blogs and wikis on the up. Neville's own slot on podcasting is up on his blog - both the slides and the podcast.
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